Resolve Millions of Queries and Keep Every Subscriber Longer
Nowdesk helps mobile network operators deflect high-volume customer service requests with AI, run proactive retention campaigns that cut churn before it happens, and drive plan upgrades and add-on sales — through WhatsApp, Messenger, Instagram, Telegram, WeChat, LINE, Viber, Zalo, Slack, and web chat at scale.
Win New Subscribers at the Moment of Decision
Consumers switching networks or activating a new SIM need fast answers about coverage, pricing, and activation before they commit to a plan or number port.
- Instant plan comparison and coverage query responses via WhatsApp
- Number porting process guidance and timeline clarification
- SIM activation and registration step-by-step assistance
- Promotional plan eligibility queries and discount validation
- Click-to-WhatsApp from online and retail advertising campaigns
Deliver Seamless Onboarding and First-Month Experience
The first 30 days determine subscriber satisfaction and churn risk. Proactive setup support, data and call usage guidance, and add-on recommendations convert new activations into long-term subscribers.
- SIM activation confirmation and APN/device setup guidance
- Welcome messaging with plan details and add-on recommendations
- First-month data usage alerts and top-up guidance sequences
- Device compatibility and roaming setup assistance
- Autopay and e-billing setup prompts for higher retention accounts
Reduce Churn and Grow Revenue Per Subscriber
Proactive retention campaigns, contract renewal outreach, and targeted plan upgrade conversations keep subscribers longer and grow ARPU without proportional cost increases.
- Contract expiry alerts with renewal offers and loyalty rewards
- High data usage alerts with upgrade recommendations before overages
- Churn risk detection and proactive win-back offer delivery
- International roaming package upsell campaigns before travel seasons
- Family plan and multi-line upgrade campaigns for household expansion
Built for Telecommunications · Mobile Network Operators
AI Customer Service at Scale
Balance inquiries, data usage queries, plan changes, and roaming activation handled by AI instantly — deflecting the high-volume routine requests that overwhelm contact centres without proportional staffing costs.
Usage-Triggered Campaigns
Data usage milestones, contract end dates, and plan limit approaches trigger personalised upgrade and add-on campaigns at the moments subscribers are most receptive to changing their plan.
Contract Renewal Campaigns
Multi-touch renewal sequences beginning 60 days before contract expiry ensure subscribers renew with you rather than evaluating competitors — with loyalty offers and device upgrade incentives delivered via WhatsApp.
Roaming Upsell Campaigns
Pre-travel season roaming package promotions and destination-specific add-on recommendations reach subscribers before they depart — capturing roaming revenue that would otherwise be earned by competitors.
Network Outage Communications
Proactive network maintenance and outage notifications delivered via WhatsApp to affected subscribers — reducing inbound complaint volumes and demonstrating service transparency that builds trust.
Family and Multi-Line Upsells
Subscribers with single lines receive family plan campaigns when household usage patterns suggest additional lines — growing accounts from individual subscribers to household relationships.
Multilingual Subscriber Support
Serve subscribers in English, Mandarin, Bahasa, Tamil, Thai, Vietnamese, and more — covering the full linguistic diversity of Asian mobile markets without proportional contact centre headcount.
Bill and Payment Reminders
Automated bill delivery, payment due date reminders, and overdue payment alerts reduce late payments and involuntary churn — protecting revenue without requiring manual collections outreach.
Subscriber Satisfaction Surveys
Post-interaction NPS surveys and periodic satisfaction checks identify dissatisfied subscribers before they churn — giving your retention team time to intervene with targeted win-back offers.
Results That Speak for Themselves
"Balance checks, data usage queries, plan change requests — 70% of our contact centre volume is now handled by Nowdesk AI through WhatsApp. Our agents focus on complex complaints and high-value retention conversations. Cost per contact dropped significantly."
"Our WhatsApp retention campaigns reach subscribers 60 days before contract end with personalised loyalty offers. Subscribers who engage with the campaign churn at 32% lower rates. The proactive timing makes all the difference compared to waiting for them to call in."
"Data usage alerts that include an upgrade recommendation at the moment a subscriber approaches their limit convert at very high rates. They're already thinking about their data — we just make the upgrade obvious and easy. Add-on revenue improved 28% in six months."
Built for the High-Volume, Low-Margin Economics of Mobile Networks
Mobile network profitability depends on controlling service costs while growing ARPU and reducing churn. Nowdesk gives operators the AI-powered communication infrastructure to serve millions of subscribers efficiently, retain them proactively, and grow revenue per account without proportional cost increases.
- Massive Contact Deflection AI resolution of routine queries reduces contact centre load dramatically — cutting cost per interaction while maintaining subscriber satisfaction scores.
- Proactive Churn Prevention Retention campaigns that reach subscribers before they consider leaving are far more effective — and less costly — than win-back campaigns after they've ported away.
- Usage-Signal ARPU Growth Upgrade campaigns triggered at the right usage moments convert at dramatically higher rates than generic plan promotion campaigns sent to all subscribers.
- Asian Market Native WhatsApp, LINE, and WeChat are the primary communication channels for mobile subscribers across Asia — Nowdesk meets subscribers where they already are.
Common Questions
Yes. Nowdesk integrates with BSS and OSS platforms via API to access real-time account data — balance, data usage, plan details, contract end dates, payment history. This enables personalised responses: when a subscriber asks about their data balance, the AI retrieves their actual current usage rather than providing generic information. Sensitive account changes are authenticated before processing.
Nowdesk is built for high-volume telco operations — handling millions of concurrent conversations across WhatsApp, LINE, and web chat. Campaign broadcasts can be segmented and scheduled to avoid peak network load times. AI resolution handles the majority of routine contacts without human involvement, and the platform scales horizontally with subscriber base growth without requiring proportional staffing increases.
Yes. Churn risk signals — declining usage, approaching contract end, recent complaints, payment issues — can be used to segment at-risk subscribers for proactive retention campaigns. Subscribers crossing a churn risk threshold receive personalised retention offers via WhatsApp before they initiate a port-out request, allowing your retention team to intervene when there is still time to prevent the churn.
Network maintenance and outage notifications can be broadcast to affected subscribers based on their registered location or service area. Proactive notifications reduce inbound complaint volumes by reaching subscribers before they experience the issue and need to call. Post-restoration confirmation messages close the communication loop and demonstrate service quality that builds subscriber trust.
Yes. Prepaid and postpaid subscribers receive different communication flows appropriate to their service type — prepaid subscribers receive top-up reminders and balance alerts; postpaid subscribers receive bill notifications and plan upgrade campaigns. Campaign segmentation and AI response configuration can be set separately for each subscriber type while all communications are managed from a single unified inbox.
Roaming campaigns can be triggered by multiple signals: upcoming travel season dates, subscriber-initiated roaming activation queries, or travel destination signals if integrated with booking confirmation data. Subscribers who have previously roamed receive pre-departure roaming package recommendations before their next likely travel period. Campaigns include destination-specific package options with clear pricing comparisons to pay-per-use roaming rates.